Glossary

The following list of invitation vocabulary has been put together to help clients and prospective clients better understand the design process. Additions are made frequently!

Stationery Terms

Inner Envelope/Double Envelopes

Formal invitations sometimes have two envelopes. One for the address, and another, slightly smaller that has the names of those invited, somewhat informally (“Bob & Barbara” as opposed to “Mr. & Mrs. Robert Smith”, which is on the outer envelope). The inner envelope contains the actual invitation, your inserts and your response envelope and it fits inside the outer envelope. Thus, when you guests receive their invitation, they can discard the dirty, stamped outer envelope and keep your invitation in its clean, inner envelope. If you are considering a lined envelope, it is the inner envelope that is lined when using double envelopes, as it is the “keepsake” and the outer envelope is simply the protective covering.

Layering

Layering papers are, typically, colored sheets of paper that frame your invitation layer and your monogram. Invitations and monograms can have anywhere from 0 – 4 layers. Occasionally, inserts are layered, but this is not always necessary.

Outer Envelope

This is the envelope that is formally addressed and stamped to be mailed to your guest. This envelope is usually referred to as “outer” when it is in a double envelope set (see “inner envelope”).

Personalized Response Cards

Response cards that have the names of your guests printed directly on them. They also specify how many seats have been reserved for each party. For example:

Mr. & Mrs. Robert Smith
Two seats have been reserved for you at our wedding and reception.

Yes, ___ of us will be attending
___ We are unable to attend

Personalized response cards are helpful for adult only wedding receptions. Guests can become offended when told that children aren’t invited or when they see a child at your wedding, when they were told their children could not attend.
Personalized response cards help to minimize the awkwardness of adult-only receptions by simply leaving the “no children” part out of it and, instead, making it known to your guests that space is limited, thus only a few seats have been reserved.

Personalized response cards also deter guests from adding people to their entourage. It takes a rather bold person (though it does happen occasionally) to cross out the number printed beneath their names and write in a new one!

Response Envelope

The response envelope is the smaller, self-addressed portion of your invitation set. This envelope will be for your guests to send back to you with their response card enclosed. When buying postage for your invitations, you must also remember to buy postage for the response envelopes and stamp them accordingly. Your guests shouldn’t have to pay for the stamp!

Evenstar Paperie Terms

Fast Track

Clients who have wedding dates less than 6 months away are put on a “fast-track”, whereby they are put through the design process at a quickened pace to ensure their invitations will be on time. Clients with weddings less than 12 weeks away may have to pay a rush fee when they are fast-tracked.

Mission Possible Monday

This is my weekly blog contest for all current customers. Prizes include $$ off services!

“On hold for production/final edit”

A contract has been signed and the client now has a confirmed spot in the production schedule and is waiting until their assigned production month. If the client has paid their materials fee early, they are marked as “bump ups” should there be a spot that opens in the production schedule.

If the Proof Approval Form does not request an additional proof, final editing will be carried out prior to any printing. When a client is on this list, they are in order by production month, thus, as paperwork comes in for projects with earlier production dates, the client may find she is moving up and down the list. The position on this list does not matter as much as just being on this list!

“On hold pending paperwork”

A quote, proof and contract have been mailed to a client, but have not yet been returned to Evenstar Paperie. At this stage, the client is “penciled-in” on the schedule, but does not have a confirmed spot.

Preliminary Design

A computer mock-up of your invitation layer. In this stage, clients are able to adjust fonts, colors, and graphics.

Proof

A proof is the physical sample of your invitation design. It contains all the parts that you have chosen for your invitation set: invitation, inserts, monogram, layering, and embellishments. The format of the invitation (pocketfold, jacket, etc.) is also displayed at this time. When in this stage, clients can request to see different color and format options.

zv7qrnb